RayJay Signs Marketing Deal with HR Trade Group

The firm will receive priority booth access at conferences and co-author and co-brand marketing materials in exchange for an annual fee. Dan Sondhelm opined for this Ignites article.

Guinness Atkinson to Rebrand ETF Suite

A boutique ETF suite ditches its separate brand to reunite with its parent company name just as three new ETFs prepare to launch. The timing reveals a bigger shift. Dan Sondhelm weighs in on this topic in Ignites.