In the News


A Manager by Any Other Name: Firms Grapple with Branding Decisions after M&A

February 04, 2021

Asset management shops joining forces through mergers and acquisitions must reckon with an identity question: whether to dump, maintain or alter the combined firms’ legacy branding. Dan Sondhelm was included in this FundFire article.

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Dan Sondhelm to lead ICI Small Funds Committee Round Table on Growth Strategies

February 04, 2021

Sondhelm Partners is pleased to announce that Dan Sondhelm will speak at the ICI Small Funds Sales & Marketing Roundtable, “How boutique asset managers are adjusting to covid-19.” Dan will discuss how boutique asset managers have rebounded from COVID, client engagement strategies, product development and mergers and acquisition trends. The webinar will be held February 11, 2021 at 2:00 pm ET.

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Differentiation in 2021? How Asset Managers Will Fail

February 02, 2021

With everyone “going digital” with their content and events, it’s going to be harder than ever to rise above the noise. Asset managers should avoid these three things if they want to differentiate and gain assets in the coming year. Dan Sondhelm was included in this article.

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Marketing Heads Focus on Content Personalization, Messaging Around Innovation and ESG for 2021

January 29, 2021

Top marketers share firms’ priorities. Dan Sondhelm opined for this Fund Intelligence article

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John Hancock Shuffles Sales Team Leadership

January 22, 2021

John Hancock Investment Management has reorganized its sales team leadership, adding two new distribution roles. Dan Sondhelm opined for Ignites as to the timing of the change and why digital and value-added services will be part of the mix.

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The Sub-$100bn Firms That Had Big 2020 Flows

December 24, 2020

2020 was a challenging year for all, but many boutique asset managers not only survived but thrived. Dan Sondhelm commented on some recent trends including subadvisory for this Fund Intelligence article.

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Webinar Replay: Dan Sondhelm Presented at 3PM Webinar on Growth

December 21, 2020

Dan Sondhelm presented at the Third Party Marketers (3PM) webinar “How to Strengthen your 2021 Growth Strategy in Spite of Covid-19.” Watch the replay.

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9 Easy Steps to Develop Your Strategic Plan in 30 Days

December 11, 2020

If you have been too busy being reactive to focus on your distribution strategy for 2021, don’t worry, there is still time to focus and kick start the year with a sound growth strategy. Here are 9 things you need to focus on to get it done. As published in Nasdaq.

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Active US Fixed Income Flows Hit Another Record

December 07, 2020

Growing comfort with risk since the onset of the pandemic has boosted institutional flows into active U.S. fixed income strategies and pushed the category to new heights, after a string of cumulative quarterly net outflows. Dan Sondhelm commented for this article in FundFire.

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7 Ways To Get Your Customers to Read Your Emails

November 23, 2020

The end of the year is the ideal time to re-engage with customers and jump-start flagging email marketing campaigns. PC Mag asked marketing experts the best ways to attract subscribers and promote sales in Q4. Dan Sondhelm shared his insight for this article.

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