Category: In The News


Rise in Webinar Hosting During COVID – 19

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The COVID-19 situation has made it impossible to conduct in-person meetings or presentations. As a result, the popularity of webinars increased considerably. Dan Sondhelm shared his thoughts for a survey of 126 businesses and webinar hosts to find the change in their webinar hosting activities, plans for future in-person meetings, and tips on conducting a successful webinar.

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Sondhelm Partners to Speak at 3PM Games: Dynamic Marketing Webinar

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Sondhelm Partners is pleased to announce that Dan Sondhelm will speak at the 3PM Games: Dynamic Marketing Webinar. Dan will discuss how asset managers and mutual funds are using LinkedIn to attract and engage clients and prospects. Other speakers include the following: Trisha Sandoz from IMMS – best practices for RFP’s and databases; Tom Wagner from Advisorpedia – videos and podcasts; Kevin Guerrette from Ultimus Fund Solutions – product structures and channels. The webinar will be held October 20, 2020 at 10:00 am ET.

You can learn more about the webinar here.

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Sondhelm Partners to Speak at 2020 Virtual Cohen Client Conference

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Sondhelm Partners is pleased to announce that Dan Sondhelm will speak at the 2020 Virtual Cohen Client Conference. Dan will discuss how boutique asset managers have rebounded from COVID, client engagement strategies, product development and mergers and acquisition trends. The conference will be held October 15, 2020.

You can learn more about the conference here.

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4 Ways to Transform Your Firm’s Sales and Marketing Culture

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Investing in tactics can help, but your firm will be better off by encouraging greater flexibility and participation among those who can play a more effective role in delivering your message to the marketplace. Here are four suggestions to start this process. Read Dan Sondhelm’s latest contribution to NASDAQ.

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The Best and Worst Asset Manager Websites for Clarity

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Study praises Federated Hermes, Barclays, but finds average asset manager website harder to read than an academic paper. Dan Sondhelm spoke to Fund Intelligence for this article.

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Understanding the Payroll Tax Deferral

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When President Trump deferred payroll taxes for four months, he created a lot of questions for clients. That gives you a chance to shine. Dan Sondhelm commented for this article.

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How to Ace the First Meeting with an Allocator: Zoom Edition

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First impressions count. Asset managers finally scoring a meeting with an investment consultant or an asset owner aim to make sure things run as smoothly as possible. FundFire asked allocators and marketing consultants to share what they think asset managers should keep in mind to ace the virtual first meet. Dan Sondhelm opined for this article.

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Getting the Most Out of LinkedIn

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Whether you want to cast a wide net or focus on a narrow sliver, LinkedIn can be a key marketing tool for the age of remote work.

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Creating Value or ‘Pushing Stuff Out’: How a Content Strategy Can Make a Difference

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With the COVID-19 crisis curtailing on-site sales meetings and networking at conferences, asset managers have been scrambling to produce more digital content for consumption at home by their clients and prospects. But is upping the frequency enough to be heard? As featured in Nasdaq.

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Nuveen CMO Marty Willis on marketing ESG through heritage

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TIAA-owned company aims to spread message of “making an enduring impact on our world” through range of tools. Dan Sondhelm commented for this article in Fund Intelligence.

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In The News Archives - Page 18 of 41 - Sondhelm Partners