In the News


As ETF Flows Climb, DFA Revamps Investor Website

February 26, 2024

As its ETF assets boom, Dimensional Fund Advisors debuts a refreshed website for individuals, walking a fine line to retain loyalty among advisors. Dan Sondhelm opined for the Ignites article.

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WisdomTree Teases Prime Ad Ahead of National Launch

February 13, 2024

WisdomTree is ramping up marketing efforts for its WisdomTree Prime digital wallet ahead of a national rollout. The blockchain-based platform presents an opportunity for WisdomTree to expand beyond investments. Dan Sondhelm opined for this article in Ignites.

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Voya’s New Ads Use Twins to Promote Investing Message

January 31, 2024

Voya launches lighthearted twin-centric ad campaign promoting workplace benefits and retirement savings tools with upbeat, entertainment-focused messaging. Dan Sondhelm opined for this Ignites article.

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Sales And Marketing Need An Integrated Strategy

January 11, 2024

Boutique asset managers: Are siloed sales and marketing teams hurting your messaging and investor engagement? Dan Sondhelm sat down with Bill Hortz of the Institute for Innovation Development to discuss strategies to improve collaboration between these groups for Financial Advisor Magazine

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Stand Out or Get Lost: Bold Growth Strategies

December 18, 2023

In a recent conversation with Institutional Asset Manager, Dan Sondhelm discussed how equipping sales teams for success through targeted content, digital communications, public relations efforts, and actionable data can increase sales team productivity and empower investor conversations.

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Navigating the Hurdles of Raising Capital for Hedge Funds

December 15, 2023

Navigating the persistent hurdles of raising capital remains an uphill battle for most hedge funds. Dan Sondhelm sat down with Hedgeweek to discuss strategic solutions to secure investments and expand assets.

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Sondhelm Partners Honored to be Shortlisted Again for the Fund Intelligence Awards

December 06, 2023

Recognized for two years running as a Fund Intelligence Awards finalist, we are honored among leading financial services PR firms for top brand-building achievements and client impact. Winners will be announced in February 2024.

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Dan Sondhelm Added to the Private Asset Management Awards 2024 Judging Panel

December 06, 2023

The PAM Awards are a hallmark of excellence, showcasing innovation and outstanding performance in private asset management.

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Honing a Marketing and Sales Strategy for 2024

December 05, 2023

Financial firms are grappling with developing 2024 sales and marketing plans amid new technologies, engagement approaches, and an uncertain landscape. Institute for Innovation Development founder Bill Hortz sat down with Dan Sondhelm to discuss insights on crafting an effective growth strategy.

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Sondhelm Partners Shortlisted for Hedgeweek European Awards 2024

December 04, 2023

We are thrilled to share that Sondhelm Partners has been nominated in the Best PR and Communications Firm category for the Hedgeweek European Awards 2024.

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